Overview
How modern sales work and why they are different from traditional sales methods, Key characteristics of top-performing salespeople and how to identify them, Step-by-step strategies to recruit, adapt, and develop sales talent, How to create and manage a powerful sales team that thrives in today’s competitive landscape, Building training programs to develop the right skills in your salespeople, The art of managing performance-based coaching to achieve measurable improvements, Creating and managing effective motivation and compensation plans for your sales team, How to generate, nurture, and convert leads using modern, customer-centric techniques, Collaboration with marketing teams for seamless lead generation and conversion, Leveraging technology to streamline and accelerate the sales process, Conducting experiments and learning from successful case studies to continuously improve, Forecasting the future of sales and adapting to ongoing changes in the market, Practical exercises and homework to immediately apply the concepts to your business
Vice Presidents of Sales (VP of Sales) — for those leading the entire sales strategy of a company and aiming to optimize processes, coach their teams and drive record-breaking revenue., Chief Sales Officers (CSO) — for senior executives responsible for overall sales performance and growth, who need to align sales strategies with broader company goals., Sales Directors — for professionals managing regional or global sales operations, looking to boost results and team efficiency with modern approaches., Senior Sales Executives — for experienced salespeople ready to upskill and step into leadership roles, learning how to mentor and inspire their team., Business Development Managers — for those tasked with expanding the customer base, who want to master advanced sales techniques and become future sales leaders., Sales Managers and Team Leaders — for those leading day-to-day sales teams, seeking new strategies to coach their staff, boost morale, and close more deals., Aspiring sales leaders — for ambitious professionals looking to move into top-tier sales roles and gain the knowledge and confidence to succeed., Anyone who wants to build, manage and grow high-performing sales teams — for those eager to combine practical tools with proven methods to elevate their sales department’s results.
Basic understanding of sales team management and leadership, Experience in leading sales teams or managing business development, Willingness to learn and apply modern sales techniques and digital tools, Strategic mindset for improving sales processes and team performance, Ability to allocate time for structured learning and practice in an online environment, Familiarity with business metrics and customer journey (helpful, but not mandatory)
Are you ready to lead your sales team to the next level and dominate your market? As a VP of Sales, Chief Revenue Officer, or sales leader, you already know the stakes: standing still isn’t an option. Your competitors are evolving—are you?
This course will give you the edge. In 16 engaging lessons, we’ll guide you through the complete playbook of modern sales mastery. No outdated cold calls or pushy tactics here—just proven strategies that work in today’s buyer-driven market.
You’ll start by learning how to hire the right people, from understanding the characteristics of top-performing salespeople to crafting scorecards and interview questions that reveal true talent. Then, we’ll show you how to find top salespeople using proactive sourcing on LinkedIn, from your own team, and through smart recruitment strategies.
Next, you’ll master onboarding and training—how to adapt new hires quickly and build training programs that turn average performers into superstars. You’ll unlock the secrets to coaching sales teams, designing compensation systems that truly motivate, and nurturing sales leaders who inspire performance.
But that’s not all. We’ll teach you how to generate and convert leads in a modern, inbound world. Learn to harness the power of content, social media, and smart marketing to bring customers to your door—no more cold calling.
You’ll discover the best tools and technologies to accelerate sales, how to organize experiments to boost conversions, and how to future-proof your sales team for what’s next in the industry.
This isn’t theory. Each class features real-world examples, actionable templates, and frameworks you can apply immediately.
Course program includes:
Hiring the right people to sell
Five characteristics of the most advanced salespeople
Finding top salespeople
Salesperson’s first hire and onboarding
How to train salespeople
Building the right salesperson
Sales force management
Motivation and compensation for the team
Nurturing sales leaders
Generating leads
Converting leads
Interaction with marketing
Technology for faster sales
Organizing experiments
Case studies of top experiments
The future of sales
This course contains the use of artificial intelligence. It ensures cutting-edge insights and the latest practices.
This course contains a promotion.
Don’t let your competitors outpace you. Join this course today and lead your team to record-breaking performance.
PapaHR ⇢ SHRM, AI, ChatGPT, HR Analytics, Management, Leadership PHRi Certification, Business Skills, People, Marketing, Project
Meet Michael Prytula: #1 Udemy AI HR Instructor, Book Author and PapaHR Academy founder
- Built HR for Wargaming | Preply | iDeals | PeopleForce and more
- Brought HRCI and SHRM certification to more than 10 countries
- Worked with Randford, Deloitte, EY, HAY group, Korn-Ferry and other consultants on numerous HR projects
- Founded the World's first and biggest AI HR online Academy with 150 online courses in 30 languages and 180 countries
- Udemy shareholder
Why Should You Learn From Me?
I am not just an instructor; I’m a proven leader who has transformed HR and operational strategies across industries. Over the past 20 years, I’ve guided more than 130,000 HR professionals worldwide to excel in their careers. Here’s what sets me apart:
• Founder of AI HR Academy: A leading online AI HR academy offering 145+ courses and home to one of the largest HR communities with over 200,000 members.
• Creator of the most comprehensive HR Audit Checklist and the HR Competency Model used by professionals globally.
• Holder of globally recognized certifications including PHRi, SHRM-CP, and HCI sHRBP, ensuring that I bring industry-leading knowledge to every course.
• HR automation expert who has implemented tools like BambooHR, 15Five, PeopleForce, and many others to streamline operations in leading companies.
• A trusted advisor and keynote speaker, with over 5 million views on my articles and presentations.
• Youtube Silver Button holder for my Educational HR channel
What Have I Achieved?
• Recognized as one of the Top 10 AI HR Leaders.
• Named HR Person of the Year in Ukraine (2018) and Belarus (2017).
• Authored two career-defining books, “Resume for a Million” and “AI in HR”, helping professionals land dream jobs and prepare for the future of HR.
• First to launch HRCI Certification Prep Courses in over 10 countries, bringing global certifications to a wider audience.
• Designed and led 50+ high-impact HR projects across diverse industries.
My Career Journey: Proven Expertise in Transforming Businesses
From multinational corporations to innovative startups, I have played key HR leadership roles in companies like Wargaming, Preply, iDeals, and Alfa Bank. My accomplishments include:
• Building four high-performing HR teams from scratch to drive organizational success.
• Leading HR transformations, such as implementing OKR systems, enhancing recruitment strategies, and driving employee engagement.
• Scaling operations with innovative solutions, including automation of key HR processes.
What Will You Gain from My Courses?
1. Practical Skills in HR and Leadership: Learn actionable strategies that can be applied immediately in your role.
2. Mastery of Operational Excellence: Discover frameworks to optimize workflows and improve efficiency.
3. Advanced Tools and Technology: Harness AI and automation tools to revolutionize your HR practices.
4. Global Expertise: Access insights from my experience across diverse industries and cultures.
Why Am I the Right Instructor for You?
My courses are built on real-world experience. I’ve faced the challenges you’re encountering, solved them, and refined strategies that work. Whether you’re just starting your HR career or are a seasoned professional, my programs will empower you to achieve your goals.
I don’t just teach concepts; I equip you with practical tools, templates, and step-by-step frameworks to ensure you can take immediate action.
Are you ready to unlock your full potential and become a leader in HR and operations? Enroll today and join thousands of professionals who have transformed their careers with my guidance. Let’s get started! ⇣